Fusing the sounds of Chicago's electronic landscape in the early 2000s with the deep house of New York City's scene, San Soda is a Belgian producer and the face of We Play Recordings, a label he founded with his partner in crime, Red D. Soda's dance singles are always slickly produced and maintain strong melodic vocal hooks throughout, an element no doubt lifted from his parents' tendency to raise him on a strict regimen of the Beatles and classic rock radio. He's recently taken to performing around Western Europe, including at various music festivals, which will no doubt increase those who'll be looking to hunt down his soulful and meticulously crafted dance tracks.
