Ezra Furman & the Harpoons

Ezra Furman & the Harpoons is an indie rock quartet based in Chicago that witnessed its fame skyrocket in 2007 with the release of the band's critically acclaimed debut album Banging Down the Doors. After the band's contract with its record label expired, Ezra Furman & the Harpoons released its first self-produced album, Moon Face via its website - pioneering a special advertising technique in the process: for every purchase made over the website, the band would write a song exclusively for the purchaser. Needless to say, the technique worked, and the albums sold better than the members of the band could have ever imagined.