Two musicians met while working together at a major record label in Toronto and after they bonded over a shared frustration with the lack of truth the artists they were working with represented, they decided to quit their jobs to start a band of their own. They gave themselves the name Freedom or Death to serve as a mantra for the duo to live. On its self-titled 2010 debut, the two ex-record label execs played all the instrument themselves but decided to recruit a group of touring musicians to perform with them on stage--where it puts on a more rock orientated performance, opposed to the more mellow vibe of its records.
