Often stylized as ADULT., the Detroit-based outfit Adult is a electroclash duo that incorporates electronica and punk rock elements. With drum machines, analog synthesizers and plenty of electric guitar, the band released its first single under the moniker Plasma Co., before adopting the name Adult and releasing its debut album Resuscitation, in 2001. The band toured constantly around the US while releasing records including 2003's Anxiety Always, independently and eventually under its own label, Ersatz Audio. Starting with its first European tour in 2003, the band began to develop an international following, particularly in Germany and the UK, with its danceable synthpunk sound that was embraced in both disco halls and rock venues. Adult dropped its fourth studio album Why Bother?, in 2007.